hrcak mascot   Srce   HID

Professional paper

Electronic media and drugs

Nikša Dubreta

Fulltext: croatian, pdf (88 KB) pages 204-207 downloads: 877* cite
APA 6th Edition
Dubreta, N. (2006). Elektronički mediji i droga. Informatologia, 39 (3), 204-207. Retrieved from
MLA 8th Edition
Dubreta, Nikša. "Elektronički mediji i droga." Informatologia, vol. 39, no. 3, 2006, pp. 204-207. Accessed 13 Jul. 2020.
Chicago 17th Edition
Dubreta, Nikša. "Elektronički mediji i droga." Informatologia 39, no. 3 (2006): 204-207.
Dubreta, N. (2006). 'Elektronički mediji i droga', Informatologia, 39(3), pp. 204-207. Available at: (Accessed 13 July 2020)
Dubreta N. Elektronički mediji i droga. Informatologia [Internet]. 2006 [cited 2020 July 13];39(3):204-207. Available from:
N. Dubreta, "Elektronički mediji i droga", Informatologia, vol.39, no. 3, pp. 204-207, 2006. [Online]. Available: [Accessed: 13 July 2020]

Text is dealing with the social representation of drug use in Croatian eletronic media. Discourse analysis I is used as relevant methodology in undertaking insight into dominant elements of public discourse concerned with drug use on Croatian public TV. Several aspects of public discourse have been considered: definition and differentiation of drugs; reproduction of stepping-stone hypothesis; reproduction of criminal and deviant context of drug use; creation of professional competence in a view of key actors in TV discussions. It has been shown that majority of broadcasted program makes no differences between various legal and illegal drugs. Stepping stone hypothesis and criminal approach to drug use is also reproduced and it is considered as problematic in just a few exceptions. Finally, professional competence on Croatian TV is designed without greater impact of actors in a field of social sciences, although is permanently pointed out that drug use is important social problem.

social representation; electronic media; drug use; discourse analysis I; public discourse

Hrčak ID: 9198



Visits: 1.635 *