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Holon : postdisciplinaran znanstveno-stručni časopis, Vol. 3 No. 2, 2013.

Prethodno priopćenje

Croatian logistics companies websites: advantage or disadvantage?

Irena Oroz Štancl   ORCID icon orcid.org/0000-0002-3980-2575 ; Laneris Ltd, Velika Gorica, Croatia

Puni tekst: engleski, pdf (1 MB) str. 158-178 preuzimanja: 409* citiraj
APA 6th Edition
Oroz Štancl, I. (2013). Croatian logistics companies websites: advantage or disadvantage?. Holon, 3 (2), 158-178. Preuzeto s https://hrcak.srce.hr/112781
MLA 8th Edition
Oroz Štancl, Irena. "Croatian logistics companies websites: advantage or disadvantage?." Holon, vol. 3, br. 2, 2013, str. 158-178. https://hrcak.srce.hr/112781. Citirano 21.01.2019.
Chicago 17th Edition
Oroz Štancl, Irena. "Croatian logistics companies websites: advantage or disadvantage?." Holon 3, br. 2 (2013): 158-178. https://hrcak.srce.hr/112781
Harvard
Oroz Štancl, I. (2013). 'Croatian logistics companies websites: advantage or disadvantage?', Holon, 3(2), str. 158-178. Preuzeto s: https://hrcak.srce.hr/112781 (Datum pristupa: 21.01.2019.)
Vancouver
Oroz Štancl I. Croatian logistics companies websites: advantage or disadvantage?. Holon [Internet]. 2013 [pristupljeno 21.01.2019.];3(2):158-178. Dostupno na: https://hrcak.srce.hr/112781
IEEE
I. Oroz Štancl, "Croatian logistics companies websites: advantage or disadvantage?", Holon, vol.3, br. 2, str. 158-178, 2013. [Online]. Dostupno na: https://hrcak.srce.hr/112781. [Citirano: 21.01.2019.]
Puni tekst: hrvatski, pdf (1 MB) str. 158-178 preuzimanja: 291* citiraj
APA 6th Edition
Oroz Štancl, I. (2013). Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?. Holon, 3 (2), 158-178. Preuzeto s https://hrcak.srce.hr/112781
MLA 8th Edition
Oroz Štancl, Irena. "Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?." Holon, vol. 3, br. 2, 2013, str. 158-178. https://hrcak.srce.hr/112781. Citirano 21.01.2019.
Chicago 17th Edition
Oroz Štancl, Irena. "Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?." Holon 3, br. 2 (2013): 158-178. https://hrcak.srce.hr/112781
Harvard
Oroz Štancl, I. (2013). 'Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?', Holon, 3(2), str. 158-178. Preuzeto s: https://hrcak.srce.hr/112781 (Datum pristupa: 21.01.2019.)
Vancouver
Oroz Štancl I. Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?. Holon [Internet]. 2013 [pristupljeno 21.01.2019.];3(2):158-178. Dostupno na: https://hrcak.srce.hr/112781
IEEE
I. Oroz Štancl, "Web stranice hrvatskih logističkih tvrtki: prednost ili nedostatak?", Holon, vol.3, br. 2, str. 158-178, 2013. [Online]. Dostupno na: https://hrcak.srce.hr/112781. [Citirano: 21.01.2019.]

Sažetak
Based on the existing knowledge about the benefits of Internet marketing content analysis of Croatian logistics websites was conducted and its primary objective was to determine the current level of quality of analyzed websites through the answers to questions about the identity of the company and its promotion, services, content, usability, management, maintenance and location of the websites. According to the author’s knowledge there is no previous research of activities of Internet marketing and its share in marketing strategy of Croatian logistics companies until now therefore the purpose of the study is to contribute to the existing knowledge.

Ključne riječi
logistics; logistics companies; website; content analysis; online marketing

Hrčak ID: 112781

URI
https://hrcak.srce.hr/112781

[hrvatski]

Posjeta: 1.123 *