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TENSIONS IN CORPORATE CREATIVITY

Carsten Deckert ; Cologne Business School, Cologne, Germany

Puni tekst: engleski, pdf (383 KB) str. 25-30 preuzimanja: 91* citiraj
APA 6th Edition
Deckert, C. (2017). TENSIONS IN CORPORATE CREATIVITY. International journal of multidisciplinarity in business and science, 3 (4), 25-30. Preuzeto s https://hrcak.srce.hr/205680
MLA 8th Edition
Deckert, Carsten. "TENSIONS IN CORPORATE CREATIVITY." International journal of multidisciplinarity in business and science, vol. 3, br. 4, 2017, str. 25-30. https://hrcak.srce.hr/205680. Citirano 21.02.2020.
Chicago 17th Edition
Deckert, Carsten. "TENSIONS IN CORPORATE CREATIVITY." International journal of multidisciplinarity in business and science 3, br. 4 (2017): 25-30. https://hrcak.srce.hr/205680
Harvard
Deckert, C. (2017). 'TENSIONS IN CORPORATE CREATIVITY', International journal of multidisciplinarity in business and science, 3(4), str. 25-30. Preuzeto s: https://hrcak.srce.hr/205680 (Datum pristupa: 21.02.2020.)
Vancouver
Deckert C. TENSIONS IN CORPORATE CREATIVITY. International journal of multidisciplinarity in business and science [Internet]. 2017 [pristupljeno 21.02.2020.];3(4):25-30. Dostupno na: https://hrcak.srce.hr/205680
IEEE
C. Deckert, "TENSIONS IN CORPORATE CREATIVITY", International journal of multidisciplinarity in business and science, vol.3, br. 4, str. 25-30, 2017. [Online]. Dostupno na: https://hrcak.srce.hr/205680. [Citirano: 21.02.2020.]

Sažetak
The standard definition of creativity is based on a tension between originality and effectiveness. Borrowing from the waveparticle duality in physics one could say that there is an originality-effectiveness duality at work for creativity. The paper explores how this tension pervades Amabile’s (1997) componential theory of organizational creativity with the components organizational motivation, management practices (including work assignment and work control) and resources. As a method the so called value square (“Wertequadrat”) developed by Helwig (1967) and Schulz von Thun (1998) is used which balances a value with its countervalue. The author identifies a tension of corporate tradition and corporate change for organizational motivation, a tension of skills and challenges for work assignment, a tension of management by control and management by loss of control for work control as well as a tension of organizational efficiency and organizational slack for resources. Additionally different implications of these tensions for the resistance of a company to creativity, for an organizational climate conducive to creativity as well as for resource allocation in creative endeavours are discussed.

Ključne riječi
corporate creativity; organizational creativity; components of creativity

Hrčak ID: 205680

URI
https://hrcak.srce.hr/205680

Posjeta: 129 *