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Original scientific paper

Globalisational Obliteration – For or Against?


Fulltext: croatian, pdf (159 KB) pages 397-411 downloads: 468* cite
APA 6th Edition
ŠUNDALIĆ, A. (2002). GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?. Društvena istraživanja, 11 (2-3 (58-59)), 397-411. Retrieved from
MLA 8th Edition
ŠUNDALIĆ, Antun. "GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?." Društvena istraživanja, vol. 11, no. 2-3 (58-59), 2002, pp. 397-411. Accessed 21 Oct. 2020.
Chicago 17th Edition
ŠUNDALIĆ, Antun. "GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?." Društvena istraživanja 11, no. 2-3 (58-59) (2002): 397-411.
ŠUNDALIĆ, A. (2002). 'GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?', Društvena istraživanja, 11(2-3 (58-59)), pp. 397-411. Available at: (Accessed 21 October 2020)
ŠUNDALIĆ A. GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?. Društvena istraživanja [Internet]. 2002 [cited 2020 October 21];11(2-3 (58-59)):397-411. Available from:
A. ŠUNDALIĆ, "GLOBALIZACIJSKO BRISANJE – ZA ILI PROTIV?", Društvena istraživanja, vol.11, no. 2-3 (58-59), pp. 397-411, 2002. [Online]. Available: [Accessed: 21 October 2020]

The globalisational phenomenon has its long history, and in
the last two centuries we have acknowledged at least two
interpretations of globalisation. While, for example, the 19th
century experienced globalisation as a sociocultural
phenomenon whose central position was occupied by the
human work force, migrations initiated by industrialisation,
and material resources, towards the end of 20th century
globalisation is a technical-technological phenomenon
determined by technical potential and the resulting demands
of political, economical, military and cultural global
networking. This second meaning permeates today's world.
Internationalised politics, corporational management,
McDonaldised culture – are key features of contemporary
capitalism, subsumed under the globalisational processes of
building a new world. In it there are the "builders" and the
"built-in". Among the latter the fear of disappearance and
obliteration is emerging – especially of the national and
cultural. The Croatian society is well acquainted with this
topic of fear for the national from globalisation. Some
experience it as a concern due to the slow process of joining
the European and global integrations, others as a concern
for preserving the national and local (culture and tradition,
but also political authority). Can the discussions between
Croatian "globalists" and "sceptics" help in finding functional
equivalents for protecting the national-cultural level, or do
they necessarily end up in the petty-political labelling of
Europeans and tribalists? With this article the author wishes
to join in the search for answers, not with the intention to
take sides, rather to justify the existence of these differences.

Hrčak ID: 19694


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