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Izvorni znanstveni članak
https://doi.org/10.7906/indecs.18.2.17
Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach
Jovana Zoroja
; Faculty of Economics and Business Zagreb, Zagreb, Croatia
Igor Klopotan
; University North, Varaždin, Croatia
Ana-Marija Stjepić
; Faculty of Economics and Business Zagreb, Zagreb, Croatia
| Puni tekst: engleski, pdf (697 KB) | str. 312-326 | citiraj | |
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APA 6th Edition Zoroja, J., Klopotan, I. i Stjepić, A. (2020). Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach. Interdisciplinary Description of Complex Systems, 18 (2-B), 312-326. https://doi.org/10.7906/indecs.18.2.17 MLA 8th Edition Zoroja, Jovana, et al. "Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach." Interdisciplinary Description of Complex Systems, vol. 18, br. 2-B, 2020, str. 312-326. https://doi.org/10.7906/indecs.18.2.17. Citirano 08.08.2020. Chicago 17th Edition Zoroja, Jovana, Igor Klopotan i Ana-Marija Stjepić. "Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach." Interdisciplinary Description of Complex Systems 18, br. 2-B (2020): 312-326. https://doi.org/10.7906/indecs.18.2.17 Harvard Zoroja, J., Klopotan, I., i Stjepić, A. (2020). 'Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach', Interdisciplinary Description of Complex Systems, 18(2-B), str. 312-326. https://doi.org/10.7906/indecs.18.2.17 Vancouver Zoroja J, Klopotan I, Stjepić A. Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach. Interdisciplinary Description of Complex Systems [Internet]. 2020 [pristupljeno 08.08.2020.];18(2-B):312-326. https://doi.org/10.7906/indecs.18.2.17 IEEE J. Zoroja, I. Klopotan i A. Stjepić, "Quality of E-Commerce Practices in European Enterprises: Cluster Analysis Approach", Interdisciplinary Description of Complex Systems, vol.18, br. 2-B, str. 312-326, 2020. [Online]. https://doi.org/10.7906/indecs.18.2.17 |
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Sažetak
Development and usage of e-Commerce has a positive impact on business, while it offers better services to clients and higher profitability for enterprises. Easier and effective communication processes between sellers and buyers provides an additional benefit for further expansion of e-Commerce especially in developing countries. The goal of the article is to determine the quality and usage of e-Commerce practice in enterprises with 10 or more employees in European countries in 2018. The analysis will be conducted using hierarchical cluster analysis aiming to investigate whether there are significant differences among selected European countries regarding e-Commerce practices. Research results indicate that selected European countries can be divided into four homogeneous groups with similar characteristics regarding e-Commerce practices. According to the results of this study, e-Commerce practices are more often used in European countries with a more developed ICT sector such as Belgium and Ireland.
Ključne riječi
cluster analysis; e-Commerce; enterprises; European countries
Hrčak ID: 240252
URI
https://hrcak.srce.hr/240252
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