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Stručni rad
https://doi.org/10.38190/ope.10.2.4

„Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform

Joško Lozić   ORCID icon orcid.org/0000-0001-5568-5279 ; University North

Puni tekst: engleski, pdf (917 KB) str. 188-189 preuzimanja: 43* citiraj
APA 6th Edition
Lozić, J. (2020). „Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform. Obrazovanje za poduzetništvo - E4E, 10 (2), 188-189. https://doi.org/10.38190/ope.10.2.4
MLA 8th Edition
Lozić, Joško. "„Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform." Obrazovanje za poduzetništvo - E4E, vol. 10, br. 2, 2020, str. 188-189. https://doi.org/10.38190/ope.10.2.4. Citirano 13.06.2021.
Chicago 17th Edition
Lozić, Joško. "„Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform." Obrazovanje za poduzetništvo - E4E 10, br. 2 (2020): 188-189. https://doi.org/10.38190/ope.10.2.4
Harvard
Lozić, J. (2020). '„Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform', Obrazovanje za poduzetništvo - E4E, 10(2), str. 188-189. https://doi.org/10.38190/ope.10.2.4
Vancouver
Lozić J. „Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform. Obrazovanje za poduzetništvo - E4E [Internet]. 2020 [pristupljeno 13.06.2021.];10(2):188-189. https://doi.org/10.38190/ope.10.2.4
IEEE
J. Lozić, "„Mjuzica.hr“ as an entrepreneurial project in the model of music streaming platform", Obrazovanje za poduzetništvo - E4E, vol.10, br. 2, str. 188-189, 2020. [Online]. https://doi.org/10.38190/ope.10.2.4
Puni tekst: hrvatski, pdf (917 KB) str. 177-190 preuzimanja: 115* citiraj
APA 6th Edition
Lozić, J. (2020). „Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme. Obrazovanje za poduzetništvo - E4E, 10 (2), 177-190. https://doi.org/10.38190/ope.10.2.4
MLA 8th Edition
Lozić, Joško. "„Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme." Obrazovanje za poduzetništvo - E4E, vol. 10, br. 2, 2020, str. 177-190. https://doi.org/10.38190/ope.10.2.4. Citirano 13.06.2021.
Chicago 17th Edition
Lozić, Joško. "„Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme." Obrazovanje za poduzetništvo - E4E 10, br. 2 (2020): 177-190. https://doi.org/10.38190/ope.10.2.4
Harvard
Lozić, J. (2020). '„Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme', Obrazovanje za poduzetništvo - E4E, 10(2), str. 177-190. https://doi.org/10.38190/ope.10.2.4
Vancouver
Lozić J. „Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme. Obrazovanje za poduzetništvo - E4E [Internet]. 2020 [pristupljeno 13.06.2021.];10(2):177-190. https://doi.org/10.38190/ope.10.2.4
IEEE
J. Lozić, "„Mjuzica.hr“ kao poduzetnički projekt u modelu glazbene streaming platforme", Obrazovanje za poduzetništvo - E4E, vol.10, br. 2, str. 177-190, 2020. [Online]. https://doi.org/10.38190/ope.10.2.4

Sažetak
The old media industry has entered a period of complete transformation of the production and management paradigm. The classical media industry, created in the lap of modernity, developed only with industrial production and mass advertising. The music industry originated in the early 20th century with the development of radios, and its peak will be associated with television and “broadcasting”. The aim of this paper is to open a new horizon in considering the development of new media and music industries and entrepreneurial projects in this field of industry. The model of distribution of music industry products, such as physical products in the form of gramophone records and sales in “brickand-mortar” stores, has been replaced by distribution on music streaming platforms. Postmodern society has changed the habit of owning physical music carriers to subscribe to a streaming service. Today, there are already several global streaming platforms that distribute music content and have outgrown the forms of entrepreneurial project. The music streaming platform that distributes the music content of Croatian artists, as a form of entrepreneurial project, is still waiting for entrepreneurs who are ready to try their hand at this entrepreneurial venture.

Ključne riječi
platform economy; music industry; Mjuzica.hr; streaming platform

Hrčak ID: 248138

URI
https://hrcak.srce.hr/248138

[hrvatski]

Posjeta: 338 *