Skoči na glavni sadržaj

Prethodno priopćenje

High performance management: An illustrative example of sales departments’ productivity measurement

George E. Halkos ; Department of Economics, University of Thessaly
Nickolaos G Tzeremes ; Department of Economics, University of Thessaly


Puni tekst: engleski pdf 176 Kb

str. 21-38

preuzimanja: 1.005

citiraj


Sažetak

This paper describes a conceptual approach to measure and compare productivity of resource utilization at the firm level, adapting a set of techniques known as Data Envelopment Analysis (DEA). Within this approach, the paper addresses the issues of multiple inputs and multiple outputs of the sales departments of a firm. In particular, we focus on the resource management of sales departments. The proposed measurement methodology will allow assessment of the impact of different management policies on firm performance. It is hoped that this novel approach to productivity measurement will help sales managers identify efficient practices and superior management policies, and will promote the adoption of these policies.

Ključne riječi

High Performance Work Systems; Human Resource Management; Data Envelopment Analysis

Hrčak ID:

38916

URI

https://hrcak.srce.hr/38916

Datum izdavanja:

3.6.2009.

Posjeta: 1.608 *