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Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal

Antonio Carrizo Moreira   ORCID icon orcid.org/0000-0002-6613-8796 ; DEGEI, University of Aveiro, Portugal
Ana Margarida Campos Duque Dias ; Associação de Desenvolvimento da Terra Quente, Mirandela, Portugal

Puni tekst: engleski, pdf (102 KB) str. 31-45 preuzimanja: 1.380* citiraj
APA 6th Edition
Carrizo Moreira, A. i Campos Duque Dias, A.M. (2010). Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal. Tourism and hospitality management, 16 (1), 31-45. Preuzeto s https://hrcak.srce.hr/64578
MLA 8th Edition
Carrizo Moreira, Antonio i Ana Margarida Campos Duque Dias. "Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal." Tourism and hospitality management, vol. 16, br. 1, 2010, str. 31-45. https://hrcak.srce.hr/64578. Citirano 04.03.2021.
Chicago 17th Edition
Carrizo Moreira, Antonio i Ana Margarida Campos Duque Dias. "Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal." Tourism and hospitality management 16, br. 1 (2010): 31-45. https://hrcak.srce.hr/64578
Harvard
Carrizo Moreira, A., i Campos Duque Dias, A.M. (2010). 'Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal', Tourism and hospitality management, 16(1), str. 31-45. Preuzeto s: https://hrcak.srce.hr/64578 (Datum pristupa: 04.03.2021.)
Vancouver
Carrizo Moreira A, Campos Duque Dias AM. Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal. Tourism and hospitality management [Internet]. 2010 [pristupljeno 04.03.2021.];16(1):31-45. Dostupno na: https://hrcak.srce.hr/64578
IEEE
A. Carrizo Moreira i A.M. Campos Duque Dias, "Assessing the challenges of service quality in the Terra Quente Transmontana, Portugal", Tourism and hospitality management, vol.16, br. 1, str. 31-45, 2010. [Online]. Dostupno na: https://hrcak.srce.hr/64578. [Citirano: 04.03.2021.]

Sažetak
Service quality is a major issue because is the result of a judgmental value that involves both the expectations as well as the perceptions of the customers. Despite its tremendous growth in Portugal, little is
known about service quality neither in rural areas nor how it is perceived in the Terra Quente Transmontana. This article has two main purposes. Firstly, to compare the service provided by rural lodging units to entertainment services in rural areas and, secondly, to pave the way for the analysis of the services that
influence the satisfaction of the Terra Quente Transmontana as tourist destination. The methodology is based on a Principal Components Analysis to both rural lodging units and entertainment
services. The main conclusion is that both services are perceived differently by their customers. Consequently, it is mandatory to develop a cluster of services tuned to the different segments in order to develop the Terra Quente Transmontana as tourist destination.

Ključne riječi
service quality; satisfaction; rural destination; Terra Quente Transmontana

Hrčak ID: 64578

URI
https://hrcak.srce.hr/64578

Posjeta: 1.652 *