STRUCTURE AND CONDITIONS FOR THE FUNCTIONING OF THE POLISH-CZECH CROSS-BORDER MARKET OF CULTURAL SERVICES

Abstract

This is a theoretical and empirical article. In the first part, an original definition of the cross-border market for cultural services has been developed, based on classic market definitions. The structure and conditions of functioning for this market have also been presented. The next part of the article discusses the supply side of the cross-border market of cultural services for the two twin towns: Cieszyn (Poland) and Český Těšín (Czech Republic). Next, based on the surveys conducted, the participation of residents of both towns in the most important cultural events organised by cultural institutions on both sides of the border was examined. The results of the research prove that despite numerous cross-border Czech–Polish projects carried out by cultural institutions, there are still many barriers in the city, which make it difficult for the residents to benefit from the cultural offer that is available on the other side of the border. These barriers limit the full functioning of the polish-Czech cross-border market for cultural services.