Peschl, Markus F., and Clemens Kerschbaum. “The Power of Aesthetic Alignment in Future-Oriented Organisations: The Case of Patagonia”. ENTRENOVA - ENTerprise REsearch InNOVAtion 9, no. 1 (August 26, 2024): 387–399. Accessed October 6, 2024. https://hrcak.srce.hr/ojs/index.php/entrenova/article/view/32238.