Izvorni znanstveni članak
On Measuring the Degree of Internationalisation
Branko Bogunović
; Croatian Telecom, Zagreb, Croatia and a distant research student at the University of Staffordshire (UK)
Sažetak
The paper critically reviews various definitions, parameters, and models of measuring the degree of internationalisation of companies. It suggests some new elements to be included in such studies in the future.
Ključne riječi
assets; internationalisation; management; revenues; ‘soft’ parameters
Hrčak ID:
78561
URI
Datum izdavanja:
1.5.2006.
Posjeta: 1.576 *