Stručni rad
Talent management as a trend of HR management which generates strategic advantage for the organization
Kristijan Milovac
; Zagrebačka banka
Sandi Deželić
; Veleučilište Baltazar, Zaprešić
Natalija Jurina Babović
; Veleučilište Baltazar, Zaprešić
Sažetak
Today’s turbulent changes demand that organizations base their success on the quality and values of talented
employees. Talented employees are those whose ideas, knowledge, skills, creativity and innovativeness enable the organizations to be successful on the fast-growing competitive markets. This paper analyses talented employees as a source of competitive advantage because they add to the market value of an organization and make a significant difference in relation to other organizations. The aim of the paper is to examine the importance of talent management as one of the most important trends in HR management that contributes to the strategic development of the organization. The results of the analysis can help organizations’ managers to attract talented employees and ensure conditions for their development in order to keep them in the organization. Organizations shall succeed in this if they work out a good HR strategy which they will incorporate into their business strategy. In order to analyse the issue as thoroughly as possible, the so-called desk research method was used.
Ključne riječi
HR management, HR strategy, talent management, employer brand, attracting and retaining talent
Hrčak ID:
295099
URI
Datum izdavanja:
8.3.2023.
Posjeta: 373 *