Izvorni znanstveni članak

https://doi.org/10.37741/t.72.1.10

Developing a Typology of Hostel Visitors Using the Bagged Clustering Approach

Zoran Paunović, ; Makarska, Croatia
Darko Prebežac orcid.org/0000-0003-4856-4668 ; Department of Tourism, Faculty of Economics and Business University of Zagreb, Zagreb, Croatia *

* Dopisni autor.

Sažetak

This article is the first study to present a nuanced analysis of hostel visitors. Using the bagged clustering approach, a typology of hostel visitors was developed, involving four distinctive types of hostel visitors: (i) Hostel lovers, (ii) Landing point visitors, (iii) Flashpackers look-alikes, and (iv) Classical backpackers.

Ključne riječi

hostel tourists; segmentation; typology; bagged clustering

Hrčak ID:

313845

URI

https://hrcak.srce.hr/313845

Datum izdavanja:

30.1.2024.

Posjeta: 783 *