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https://doi.org/10.19279/TVZ.PD.2024-12-1-12

DIGITAL TRANSFORMATION:THE CONNECTION OF CHANGES IN SOCIETY AND ORGANIZATIONS

Joško Lozić ; Sveučilište Sjever, Trg Žarka Dolinara 1, Koprivnica, Hrvatska *
Katerina Fotova Čiković ; Sveučilište Sjever, Trg Žarka Dolinara 1, Koprivnica, Hrvatska *

* Dopisni autor.


Puni tekst: engleski pdf 1.471 Kb

str. 9-18

preuzimanja: 0

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Sažetak

The aim of this paper is to define the impact of digital transformation on organizations undergoing the transformation process and the connection between changes in organizations and society as a whole. Digital transformation begins with the process of innovation in high technologies, and then spills over into social activities. Organizations are faced with adaptation challenges in order to maintain or build new competitive advantages. The continuous process of innovation enables, but also forces organizations to continuously build competitive advantages. Innovations in the field of high technology directly affect the social environment and permanently affect the cultures of societies and organizations. The digital transformation was preceded by the digitization process, as the process of converting analogy data into digital data, and the process of digitization of the entire production process. Modern organizations use new models of business process management, based on digital transformation and the use of high technologies, which directly affected the change within social communities that interact with organizations.

Ključne riječi

digitation; digitalisation; digital optimisation; digital transformation

Hrčak ID:

326405

URI

https://hrcak.srce.hr/326405

Datum izdavanja:

15.3.2024.

Podaci na drugim jezicima: hrvatski

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