Technical gazette, Vol. 21 No. 1, 2014.
Preliminary communication
Prioritization of balanced scorecard measurement indicators as a process management approach via fuzzy AHP: case study in automotive industry
Malý Ozlem Senvar
; Industrial Engineering Department, Faculty of Engineering, Marmara University, 34722 Goztepe, Istanbul, Turkey
Ozalp Vayvay
; Industrial Engineering Department, Faculty of Engineering, Marmara University, 34722 Goztepe, Istanbul, Turkey
Eda Kurt
; Engineering Management Department, Institute of Pure & App. Sci., Marmara University, 34722 Goztepe, Istanbul, Turkey
Sergej Hloch
orcid.org/0000-0003-4066-0620
; Faculty of Manufacturing Technologies of Technical Universtity of Košice with a seat in Prešov, Bayerova 1, 080 01 Prešov, Slovak Republic and Institute of Geonics AS CR, v. v. i., Studentska 1768, 708 00 Ostrava-Poruba, Czech Republic
Abstract
This article seeks to evaluate organization’s performance and minimize uncertainties and variations by presenting a methodology using fuzzy AHP in four dimensions of balanced scorecard. The purpose of this study is to prioritize the performance measurement indicators in organization that is producing automobiles for domestic and foreign market of Turkey. The case study along with the methodology used in this research can be a guideline for professionals and researchers for evaluating the processes and performance measurement indicators both in manufacturing and service organizations. The methodology of this study provides flexibility, agility, efficiency and effectiveness for preferences of the decision makers.
Keywords
balanced scorecard; fuzzy; automotive
Hrčak ID:
116588
URI
Publication date:
21.2.2014.
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