Original scientific paper
https://doi.org/10.1080/1331677X.2019.1696696
Innovativeness as a determinant of entrepreneurial orientation: analysis of the hotel sector
Felipe Hernández-Perlines
orcid.org/0000-0002-6409-5593
Manuel Alejandro Ibarra Cisneros
Domingo Ribeiro-Soriano
Helena Mogorrón-Guerrero
Abstract
This paper analyses entrepreneurial orientation as a composite
formed of innovation, proactiveness and risk-taking. The empirical
data for this study were gathered from a survey sent to hotel
managers. The fieldwork was carried out between January and
June 2018. The process provided 102 valid questionnaires. Two
methods were used: structural equation modelling (PLS-SEM) and
fuzzy-set qualitative comparative analysis (fsQCA). This study
makes six key contributions and findings. First, the use of these
two methods provides robust and reliable results. Second, reliability
and validity values for innovativeness, proactiveness and risktaking
are satisfactory. Third, the operationalisation of entrepreneurial
orientation using the latent variables of innovativeness,
proactiveness and risk-taking is satisfactory in terms of reliability
and validity. Fourth, these three dimensions have a positive and
significant influence on entrepreneurial orientation. Fifth, innovativeness
is the most important dimension of entrepreneurial
orientation. Sixth, innovativeness is a necessary and sufficient condition
for entrepreneurial orientation.
Keywords
entrepreneurial orientation; innovativeness; hotel sector; PLS-SEM; fsQCA
Hrčak ID:
254594
URI
Publication date:
9.2.2021.
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