Original scientific paper
https://doi.org/10.18045/zbefri.2022.2.395
Role of personality traits in shaping entrepreneurial intention: Comparative study of South Korea and Vietnam
Phuong Mai Nguyen
orcid.org/0000-0002-2704-9707
; nternational School, Vietnam National University Hanoi, Hanoi, 10 000, Vietnam.
Thi-Minh-Ngoc Luu
Phuc Nguyen Nguyen
Abstract
This paper investigates the role of personality traits in nurturing entrepreneurial
intention in South Korea and Vietnam. We developed a research model to examine the
integrated influence of both positive entrepreneurial characteristics and dark triad on
entrepreneurial intention in South Korea and Vietnam. Primary data was collected
from 550 students in South Korea and 700 students in Vietnam using the convenient
sampling method in a self-administered questionnaire survey. We used structural
equation modelling (SEM) to analyse structural relationships between positive
entrepreneurial attributes, dark triads, and entrepreneurial intention in two samples.
T-tests were also performed to explore any differences in students’ entrepreneurial
intention in South Korea and Vietnam regarding their family background and gender.
Findings showed that positive entrepreneurial attributes and dark triads influence
entrepreneurial intention differently in the two countries. While the dark triad mainly
influenced Vietnamese students’ intention to startup, Korean students received more
impact from the positive entrepreneurial characteristics such as risk tolerance, locus
of control, and entrepreneurial alertness. Surprisingly, both gender and family
tradition do not affect students’ entrepreneurial intention. Based on our findings, we
suggested that policymakers and higher education institutions in both South Korea
and Vietnam promote students’ entrepreneurial intentions in the future.
Keywords
entrepreneurial intention; personality traits; dark triad,South Korea,Vietnam
Hrčak ID:
289643
URI
Publication date:
30.12.2022.
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