Preliminary communication
Activity of the Marina and the Local Community in Terms of Socially Responsible Behaviour
Tihomir Luković
; Aspira University Split
Daniela Gračan
; University of Rijeka, Faculty for Tourism and Hospitality Management,
*
Romina Agbaba
; University of Rijeka, Faculty for Tourism and Hospitality Management,
* Corresponding author.
Abstract
In addition to the environment in which a company or activity takes place, the skills of the management
and those who make decisions are crucial for successful development. The success of a business
depends on a number of factors, first and foremost the motivation of the employees, the management
skills, the capital employed, the business environment, etc., all in addition to the fact that resources
are limited.
When it comes to development, it is often viewed through the results of the balance sheet, which ignores
the long-term dimension of development. In line with the need for long-term development, the need
for sustainable development and thus socially responsible management has emerged.
The issue of socially responsible management should be considered in the dimension of social
responsibility issues. In view of the above, socially responsible entrepreneurship shows considerable
diversity in terms of the form of community and location.
The degree of implementation of socially responsible behaviour of the marina and the local community
is assessed, the relationships are determined according to all research criteria and the degree of socially
responsible behaviour of the marina and the local community is defined
Keywords
Hrčak ID:
318966
URI
Publication date:
8.7.2024.
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