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https://doi.org/10.37741/t.74.4.8

Empowering Aging Travelers in Smart Tourism Destinations in Light of Digital Self-Efficacy: Unpacking GAI-Enabled App Usage Barriers

Kareem M. Selem ; Hotel Management Department, Faculty of Tourism and Hotels, Suez Canal University, Ismailia, Egypt *
Mohamed M. Khalil ; Hotel Management Department, Faculty of Tourism and Hotels, Suez Canal University, Ismailia, Egypt

* Dopisni autor.


Puni tekst: engleski pdf 180 Kb

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Sažetak

This study examines the psychological and technological barriers that prevent aging travelers from adopting
generative artificial intelligence (GAI)-enabled apps at tourism destinations. It addresses the growing need
to bridge digital divides among aging travelers in GAI-enabled service contexts. Data were collected from
492 travelers aged 60 and older who used GAI-enabled travel apps during trips in Egypt. Digital self-efficacy
was adversely affected by privacy anxiety, cognitive load, and limited trust. These barriers were significantly
indirectly associated with self-reported app use through digital self-efficacy. The findings provide practical
insights for tourism policymakers on promoting GAI inclusion for aging travelers through self-efficacybuilding
content.

Ključne riječi

aging travelers; digital self-efficacyc; cognitive load; GAI-enabled apps; smart tourism

Hrčak ID:

353278

URI

https://hrcak.srce.hr/353278

Datum izdavanja:

11.11.2026.

Posjeta: 0 *