CroDiM, Vol. 7 No. 1, 2024.

Sadržaj

Puni tekst

Cover pages (str. I-I)

Damir Dobrinić
Ostalo

Predgovor / Foreword (str. III-III)

Damir Dobrinić
Uvodnik

GENDER DIFFERENCES IN GENERATION Z IN CONTEXT OF TRADITIONAL SOCIAL MEDIA USAGE (str. 1-12)

Matea Matić Šošić
Izvorni znanstveni članak

CUSTOMER ATTITUDES TOWARDS E-COMMERCE: CASE OF BOSNIA AND HERZEGOVINA (str. 13-24)

Almir Peštek, Nadija Hadžijamaković
Izvorni znanstveni članak

RESEARCH OF THE INFLUENCE OF QUALITY PERCEPTION, CUSTOMER SATISFACTION AND BRAND IMAGE ON SPORTS FOOTWEAR BRAND LOYALTY (str. 25-38)

Damir Dobrinić
Izvorni znanstveni članak

HOW DO WE BEHAVE IN A DIGITAL ENVIRONMENT? – THE IMPACT OF DIGITAL MARKETING ON CONSUMER BEHAVIOR (str. 39-54)

Valentina (Čabula) Medven, Tihana Cegur Radović, Mirjana Cibulka
Prethodno priopćenje

PRIMJENA STABLA ODLUKE NA PROBLEMU IZLASKA PODUZEĆA NA NOVA TRŽIŠTA (str. 55-66)

APPLICATION OF DECISION TREE TO THE PROBLEM OF COMPANY EXPANSION INTO NEW MARKETS (str. 55-66)

Toni Crljen, Nikola Kadoić, Dijana Oreški
Prethodno priopćenje

PRIMJENA LEAN MENADŽMENTA U POSLOVANJU: METODA SLUČAJA (str. 67-76)

LEAN MANAGEMENT IMPLEMENTATION: CASE STUDY (str. 67-76)

Bruno Mataušić, Marina Klačmer Čalopa, Karolina Kokot
Prethodno priopćenje

MAPPING THE CUSTOMER EXPERIENCE: UNVEILING THE CUSTOMER JOURNEY IN THE NAIL INDUSTRY (str. 77-88)

Davor Širola, Robert Strahinja, Maja Arbanas
Prethodno priopćenje

MIGRATING DATA TO THE CLOUD: AN ANALYSIS OF CLOUD STORAGE PRIVACY AND SECURITY ISSUES AND SOLUTIONS (str. 89-98)

Marija Kuštelega, Renata Mekovec
Pregledni rad

ELEKTRODERMALNA AKTIVNOST U ISTRAŽIVANJIMA U TURIZMU – BIBLIOMETRIJSKA ANALIZA (str. 99-116)

ELECTRODERMAL ACTIVITY IN TOURISM RESEARCH – BIBLIOMETRIC ANALYSIS (str. 99-116)

Ivana Pavlić
Pregledni rad

PREGLED RAZVOJA TEORIJE USLUŽNOSTI PRIMJENOM METODA BIBLIOMETRIJSKE ANALIZE (str. 117-128)

A REVIEW OF THE DEVELOPMENT OF STEWARDSHIP THEORY USING THE METHODS OF BIBLIOMETRIC ANALYSIS (str. 117-128)

Nikolina Posarić, Lorena Pikl
Pregledni rad

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