Review article
The Night of Museums as a Means of Tourism Evaluation of Cultural Heritage?
SANDA KOČEVAR
orcid.org/0000-0001-9315-3345
; GRADSKI MUZEJ KARLOVAC
ANTONIJA ŠKRTIĆ
; GRADSKI MUZEJ KARLOVAC
Abstract
The article deals with the current problems of tourism evaluation of local cultural heritage, i. e. with the possibilities of economic evaluation of cultural heritage, as well as with the development of cultural tourism in a local community. Using the Night of Museums that has been held in Croatia since 2005 last Friday in January, which in 2012 recorded the highest number of 325.000 visitors, the authors will show problems and risks of such evaluation of cultural heritage by analysing
the present situation, with a special review of Karlovac situation. The article would present possibilities and premises for creating a quality cultural-tourism product. It is intended to be used by the professionals of cultural and tourism sectors in order to recognise and avoid possible threats in developing their own projects of cultural tourism, but also for the general public in order to recognise the value and importance of cultural heritage and direct economic benefit of the quality usage of it as well.
Keywords
cultural heritage; museums; the Night of Museums; tourism evaluation; cultural-tourism product
Hrčak ID:
87519
URI
Publication date:
20.8.2012.
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