Ekonomski pregled, Vol. 65 No. 1, 2014.
Stručni rad
IMPACT OF RETURN MERCHANDISE ON THE PERFORMANCE OF RETAIL TRADE
Radojko Lukić
Sažetak
The research methodology of a given problem is primarily based on a comparative
analysis of secondary data for the United States and Canada. Research results on the
example of the United States indicate that the return of goods significantly affects the
profits of global retailers. In the future, this problem will be more significant and retail
management must pay special attention to it.
Ključne riječi
customer satisfaction; return goods policy; authorization; fraud; profits
Hrčak ID:
117924
URI
Datum izdavanja:
19.3.2014.
Posjeta: 1.869 *