Original scientific paper
The Italian Language in the Contemporary Linguistic Landscape of Zadar
Antonio Oštarić
; Sveučilište u Zadru
Full text: croatian pdf 6.000 Kb
page 55-76
downloads: 231
cite
APA 6th Edition
Oštarić, A. (2022). The Italian Language in the Contemporary Linguistic Landscape of Zadar. SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, 1 (1), 55-76. Retrieved from https://hrcak.srce.hr/index.php/281821
MLA 8th Edition
Oštarić, Antonio. "The Italian Language in the Contemporary Linguistic Landscape of Zadar." SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, vol. 1, no. 1, 2022, pp. 55-76. https://hrcak.srce.hr/index.php/281821. Accessed 20 May 2024.
Chicago 17th Edition
Oštarić, Antonio. "The Italian Language in the Contemporary Linguistic Landscape of Zadar." SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts 1, no. 1 (2022): 55-76. https://hrcak.srce.hr/index.php/281821
Harvard
Oštarić, A. (2022). 'The Italian Language in the Contemporary Linguistic Landscape of Zadar', SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, 1(1), pp. 55-76. Available at: https://hrcak.srce.hr/index.php/281821 (Accessed 20 May 2024)
Vancouver
Oštarić A. The Italian Language in the Contemporary Linguistic Landscape of Zadar. SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts [Internet]. 2022 [cited 2024 May 20];1(1):55-76. Available from: https://hrcak.srce.hr/index.php/281821
IEEE
A. Oštarić, "The Italian Language in the Contemporary Linguistic Landscape of Zadar", SPONDE: Časopis za jezike, književnosti i kulture između dviju obala Jadrana / Rivista di lingue, letterature e culture tra le due sponde dell’Adriatico / A Journal of Languages, Literatures and Cultures between the two Adriatic coasts, vol.1, no. 1, pp. 55-76, 2022. [Online]. Available: https://hrcak.srce.hr/index.php/281821. [Accessed: 20 May 2024]
Abstract
This paper analyzes the Linguistic Landscape of Zadar, focusing on the role and distribution of the Italian language. Throughout history, the Italian language used to have diverse roles as a written language in the public space; in recent decades, however, it is used as one of the foreign languages associated primarily with Croatian tourism. As the form of tourism changed, the role of Italian in the linguistic landscape changed as well. This paper presents the analysis of a corpus of 13,608 photographs of signs taken in the linguistic landscape of Zadar on three occasions, in 2011, 2013, and 2018. The analysis presents how frequently Italian is used in Zadar’s public spaces and for what purposes. Apart from the quantitative analysis of the LL signs, the paper also presents qualitative data obtained through interviews with all parties involved in designing, producing, setting up, and perceiving the LL signs.
Keywords
Italian; linguistic landscape; Zadar; language in the public space; tourism
Hrčak ID:
281821
URI
https://hrcak.srce.hr/281821
Publication date:
28.7.2022.
Article data in other languages:
croatian
italian
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