Pregledni rad
https://doi.org/10.56321/ijmbs.9.14.26
TOWARDS A CONCEPTUAL MODEL OF MEASURING THE INFLUENCE OF SERVICE INNOVATION ON BUSINESS PERFORMANCE
Sipho Selatole Makgopa
; University of South Africa, Pretoria, South Africa
Sažetak
The purpose of this paper is to develop a conceptual model that can be utilised to measure the influence of service innovation on business performance. The complexity adaptive theory is adopted as an overarching theoretical lens in this paper. A literature review of previous studies on the influence of service innovation on business performance for the period 2010 to 2023 was conducted to achieve the research objective of this paper. This paper argues that the impact of environmental factors in the relationship between service innovation and business performance should not be neglected. Future research directions are provided in this paper.
Ključne riječi
business performance; services; service innovation; service organisation; innovation management
Hrčak ID:
307467
URI
Datum izdavanja:
1.7.2023.
Posjeta: 255 *