Informatologia, Vol. 44 No. 4, 2011.
Original scientific paper
REPORTING TO THE EUROPEAN UNION IN THE CROATIAN DAILY NEWSPAPERS: THE COMPLETION OF THE CROATIAN ACCESSION NEGOTIATIONS
Goran Popović
; Croatian Communication Association, Zagreb, Croatia
Tanja Grmuša
; Business School Zagreb, Zagreb, Croatia
Hrvoje Prpić
; Medianet, Zagreb, Croatia
Abstract
The first part of the study sought is to evaluate the differences between the ways in which the leading Croatian dailies follow narrower (accession negotiations with Croatia) and the wider context (all articles of the EU) and EU issues. The second study refers to a comparison of newspapers, in relation to broader and narrower context. The used method was content analysis, a basic unit of analysis is the individual article, a sample of N = 825 articles. The results showed that the articles cover all topics related to the EU in the wider and narrower sense, and most are written on the accession negotiations: the attitudes of the ruling and the EU negotiations and less on the adjustment of the Croatian judiciary and the European economy. Professionalism in the view issue is reflected in the appointment of all the sources and in a small number of sensational headlines. Most articles have a direct or indirect link between title and text, a dominant position mainly comes from the speakers article quotes, and less as a product of design journalists. The articles are mostly neutral, the language is clear to everyone and generally there is no need for translation of technical terms. Most articles are found in sections of internal and external policies and the economy. Analysis of differences between the six leading dailies showed that Novi list devotes most space issues on the EU and Croatian accession negotiations, but the Vjesnik just ranked as the fourth. However, Vjesnik and Novi list are the most likely appointment of each source, Vjesnik is the least prone to sensationalism in the headlines, and 24sata is the most prone.
Keywords
European Union; content analysis; accession negotiation; media
Hrčak ID:
76106
URI
Publication date:
27.12.2011.
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