Review article
CROATIAN INSURERS AND INSURANCE MARKET IN THE EUROPEAN UNION
Miro Stipić
; Veleučilište "Marko Marulić", Knin, Hrvatska
Abstract
This paper analyzes the regulation of business of Croatian insurance companies in the EU accession process, a comparison of the member states to according to basic development indicators: density, penetration and share of life insurance in total of premiums and development opportunities of Croatian insurance companies after accession to the European Union. After the Croatian accession EU on 1 July 2013 insurance markets opened, as many insurers from the Union on Croatian market and Croatian insurers on the insurance market of the Union. At the end of this year Republic of Croatia for the first time as a member of the Union will be ranked according to the most important indicators of insurance development. Where will be located in relation to the 27 other states depends to what extent the current companies caught with the arrival of the new, are they ready to compete with the premium level, existing and new types of insurance, which classical and alternative sales channels will be used and under what forms of promotion. The most successful insurers will be those who will in this situation continue to contract as many types of life and non-life insurance and promptly resolve claims and insurance reimbursements, to the satisfaction of the insured.
Keywords
insurance; bonus; Republic of Croatia; European Union
Hrčak ID:
131384
URI
Publication date:
23.12.2014.
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