Polytechnic and design, Vol. 11 No. 4, 2023.
Professional paper
https://doi.org/10.19279/TVZ.PD.2023-11-4-01
DIGITAL TRANSFORMATION: USE OF THE ENTREPRENEURIAL CANVAS IN THE CONTEXT OF BLOCKCHAIN TECHNOLOGY
Joško Lozić
orcid.org/0000-0001-5568-5279
; University North, Trg Žarka Dolinara 1, Koprivnica, Croatia
Katerina Fotova Čiković
; University North, Trg Žarka Dolinara 1, Koprivnica, Croatia
Abstract
The goal of this work is to analyse and determine the possibilities of developing entrepreneurial projects using the possibilities of blockchain technology. Entrepreneurial projects do not necessarily have to be associated with start-up entrepreneurs. The paper analyses the basic settings of blockchain technology, and defines the basic categories of innovations in order to determine the differences between individual categories of innovations in the context of blockchain technology. The results of the research indicate discrepancies in the definition of blockchain innovations and very great similarities between several categories of innovations. Likewise, research proves that the paradigm of blockchain technology as an exclusively disruptive innovation is not entirely correct. The paper analyses the development model based on the Entrepreneurial Foundation in the context of using blockchain technology. Research proves that the use of blockchain technology is still in its infancy, but there are also already very successful projects applying blockchain technology in practice.
Keywords
blockchain; digital transformation; disruption; business canvas model; entrepreneurship
Hrčak ID:
317598
URI
Publication date:
5.2.2024.
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