Pregledni rad
STRATEGIC HARMONY – A SOLUTION TO FIXING THE BROKEN WORLD?
Velimir Srića
; University of Zagreb, School of Economics and Management
Sažetak
The article is a review of key ideas and proposals from the book “EmpowerUs: From Crisis to Strategic Harmony” (Kitsap Publishing, 2020). In the preface to the book Philip Kotler, the Father of modern marketing and one of the most influential global management experts points out that there are many „fixing the world books, and this is one of the best”. The authors are Ira Kaufman, a transformation strategist and consultant from the USA, and Velimir Srića, a leadership consultant and professor of management information systems from Croatia. Both are well known experts on management of change, digital transformation, and leadership development. The article provides an overview of the Strategic Harmony model and its application. After explaining the key issues of “the broken world”, the text focuses on proposed solutions. First, it describes the Change Drivers and their role in initiating necessary transformation. Then, it discusses the importance of mindset change, based on so called TEST values (Trust, Empathy, Sustainability, and Transparency). The article provides a model of transformative leadership enabling leaders in business, government, science, education, culture, medicine, and other human activities to become Catalyzers of change and lead their institutions toward Strategic Harmony.
Ključne riječi
The broken world; strategic harmony model; mindset change; trust; empathy; sustainability; transparency
Hrčak ID:
257614
URI
Datum izdavanja:
19.5.2021.
Posjeta: 534 *