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https://doi.org/10.1080/1331677X.2022.2026239

The dynamic role of film and drama industry, green innovation towards the sustainable environment in China: fresh insight from NARDL approach

Jiachong Hu
Jin Xu
Lei Tong
Ummara Razi


Puni tekst: engleski pdf 1.733 Kb

str. 5292-5309

preuzimanja: 300

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Sažetak

The ongoing climate changes have put forth various challenges
for each industry to achieve their sustainable environmental goals,
in an orderly manner. Like the other extensively growing industries, China’s Film and Drama industries are responsible for contributing effectively toward a sustainable environment. In order to
validate the same, this study has applied the Nonlinear
Autoregressive Distributed Lag (NARDL) technique, so as to identify the asymmetric association among the Film and Drama
Industry, green innovation, and sustainable environment. The
quarterly time-series data of the variables is assessed from
January 2000 to December 2019. The outcomes of the study have
revealed that the appreciation in the Film and Drama stock prices
tends to increase the CO2 emissions. Whereas, the depreciation of
the Film and Drama stock prices improves the efforts towards a
sustainable environment. On the other hand, the increase in
green innovation tends to have an adverse impact on environmental degradation, while the decline in green innovation tends
to increase the carbon emissions. In order to handle the grievous
problem of environmental degradation, caused by the Film and
Drama industry of China, this study suggests that adopting green
practices in Film and Drama making, such as green filming, the
use of hybrid vehicles, LED lights, and solar generator supplies,
and perhaps Computer-Generated Imagery sets will ultimately
contribute towards the improvement of the quality of the
environment.

Ključne riječi

Film and Drama; industry; green innovation; sustainable environment; NARDL

Hrčak ID:

302846

URI

https://hrcak.srce.hr/302846

Datum izdavanja:

31.3.2023.

Posjeta: 378 *