Pregledni rad
STRATEGIC APPROACH TO NETWORKING OF SMALL AND MEDIUM SIZED FIRMS
Bojan Morić Milovanović
; Katedra za ekonomiku poduzeća, Ekonomski fakultet, Sveučilište u Zagrebu
Sažetak
Networks play an important role in entrepreneurship and represent a significant factor in economic development. Despite the rapid development of network theories, scientific literature does not provide a systematized strategic approach to the concept of networking among small and medium sized enterprises. Therefore, the article explains in detail the concept of networks and networking activities with special emphasis on long-term forms of network relationships. It provides an overview of the most common market forms of strategic network relationships among small and medium-sized firms, and describes the most important advantages and disadvantages of these kinds of business relationships. The article unfolds a valuable contribution to scholars in early stage of their research interested in the area of interorganizational linking and networking.
Ključne riječi
network; strategic networking; forms of network relationships; small and medium sized firms
Hrčak ID:
104537
URI
Datum izdavanja:
28.6.2013.
Posjeta: 4.639 *