Prethodno priopćenje
Language, Communication, Media
Mustafa Sefo
; Fakultet političkih nauka Univerziteta u Sarajevu, Bosna i Hercegovina
Sažetak
Language is a system that allows us to communicate. In its intent to encourage the exchange of information between individuals, its function is dual: that of communication between humans and of the symbolization of an idea by a sign. Civilization as we know it a product of language, both spoken and written. The emergence of image media such as photography, cinema, video, and comics risks overturning the fragile balance that has been established by the verbalization between the instinctual and the rational. The image provokes, but does not reach deeply. A spoken word structures the experience and enables the subject to distance itself from it, in order to integrate, digest, and acquire it. Speech, i.e. the verbal articulation of a thought, is the principal element of language. Language is therefore individualized, embodied, and put in a certain situation. A very important civilizational role of speech has somewhat started to disappear from view, after the winds of massive technology have begun to blow. With pictures that define a new language, technology has provided us with new means. Media experts’ efforts are therefore nowadays more focused on the research of the technical aspects and new technological possibilities, than on the articulation of the existing discourse. The already famous McLuhan’s phrase ‘’The Medium is the message’’ has suppressed the importance of speech. The phenomenon is universal: the strictness of the articulation of the verbal discourse is in decline everywhere.
Ključne riječi
language; communication; media; philosophy
Hrčak ID:
317539
URI
Datum izdavanja:
29.5.2024.
Posjeta: 81 *