Preliminary communication
https://doi.org/10.17818/EMIP/2025/12
COMPARATIVE ANALYSIS OF DISTRIBUTION NETWORK DESIGN MODELS IN EUROPEAN AND CROATIAN GROCERY SECTORS
Davor Dujak
orcid.org/0000-0003-2663-8849
; Josip Juraj Strossmayer University of Osijek
*
* Corresponding author.
Abstract
The study explores the evolution and application of distribution network design models in European and Croatian grocery supply chains, addressing operational efficiency, consumer satisfaction, and sustainability. Despite extensive research on supply chain management, a comparative analysis of centralized, direct store delivery, and hybrid distribution models in these contexts is lacking. Employing a mixed-methods approach, the study combines literature review, case studies, and secondary data collection to evaluate the effectiveness of these models based on cost efficiency, responsiveness, and adaptability. Findings indicate that centralized models dominate due to cost efficiency and scalability, while hybrid models are increasingly adopted for their flexibility and ability to handle perishability. Croatian grocery retailers predominantly use centralized systems, with limited examples of hybrid and cooperative models. This study highlights the need for future research on integrating emerging technologies and sustainable practices to address evolving market demands and supply chain challenges.
Keywords
Distribution Network Design; Food Supply Chain; Centralized Distribution; Hybrid Distribution Models; Direct Store Delivery; European and Croatian Grocery Retail
Hrčak ID:
331316
URI
Publication date:
29.5.2025.
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