Original scientific paper

How to Have Good Sex? The Cosmopolitan's Constructions Common Sense and Consensual View of Sexuality

Karmen Erjavec

Abstract

The aim of this article is to show which textual devices are used by the most popular women's magazine in Slovenia to construct a commonsense consensual view of female sexuality. A critical discourse analysis of the Cosmopolitan’s advice articles on one of the most intimate parts of the private life – sex – was analysed. I propose that the writers of advice articles use pseudo-intimate, pseudo-scientific and prescriptive discourse to construct ‘common sense’ and a consensus about the contradictory ideology of female sexuality.

Keywords

critical discourse analysis; women’s magazine; Cosmopolitan; advice articles; sex

Hrčak ID:

22985

URI

https://hrcak.srce.hr/22985

Publication date:

1.12.2006.

Article data in other languages: croatian

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