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Original scientific paper

https://doi.org/10.46917/st.13.1.4

Representation of the nursing profession in Croatian daily newspapers during the COVID-19 pandemic

Jadranka Pavić ; University of Applied Health Sciences, Zagreb, Croatia
Višnja Brebrić ; Center for Education Dubrava, Zagreb, Croatia
Hrvoje Jakopović orcid id orcid.org/0000-0002-9846-9952 ; Faculty of Political Science of Zagreb University, Zagreb, Croatia


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Abstract

This paper presents a content analysis conducted with the aim of
determining the differences in representation as well as in media
coverage and reporting on nurses in Croatia’s daily newspapers at
the beginning of the COVID-19 crisis in Croatia and in the period
before the crisis. The content analysis confirmed the assumption that
the number of reports on nursing in the media would be significantly
higher than in the previous period, i.e., before the COVID-19 crisis.
Specifically, during of the COVID-19 pandemic, nurses were in general
positively perceived through the media. This is particularly evident
through journalistic forms where the number of reports on nurses/
technicians was 88.89% compared to 11.11% in the pre-pandemic
period. The number of interviews with nurses during the pandemic
amounted to 95%, compared to 5% in the period before the pandemic,
while the number of informative articles amounted to 89.51% during of
the COVID-19 crisis, as opposed to 10.49% before the COVID-19 crisis.

Keywords

nurses/technicians; nursing; newspapers; COVID-19 crisis; media; representation

Hrčak ID:

288558

URI

https://hrcak.srce.hr/288558

Publication date:

27.12.2022.

Article data in other languages: croatian

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