Professional paper

https://doi.org/10.19279/TVZ.PD.2024-12-2-14

ANALYSIS AND OVERVIEW OF NOVEL GAMIFICATION FRAMEWORKS IN PRACTICE

Željko Kovačević orcid.org/0000-0003-2055-6877 ; Zagreb University of Applied Sciences, Vrbik 8, 10000 Zagreb, Croatia *
Marko Horvat orcid.org/0000-0002-3439-7216 ; Faculty of Electrical Engineering and Computing, Zagreb, Croatia *
Aleksandar Stojanović ; Zagreb University of Applied Sciences, Vrbik 8, 10000 Zagreb, Croatia *

* Corresponding author.

Abstract

Gamification strategy is successfully used in many fields to increase motivation and productivity and is therefore an important element of success. Gamification uses different approaches, such as rewards and levels, to encourage participants to participate more actively in the process. This paper describes gamification, its elements and principles, and provides examples of its application in a non-gaming environment with a systematic overview of gamification elements and theory. The goal of this paper is to provide insight into the most widespread gamification approaches and frameworks. By becoming familiar with the elements of gamification and their combinations, different application strategies can be developed to meet the needs of users in many domains.

Keywords

gamification; rewarding; framework; MDA; octalysis framework

Hrčak ID:

329246

URI

https://hrcak.srce.hr/329246

Publication date:

20.11.2024.

Article data in other languages: croatian

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