Original scientific paper

Quality Management Strategies in Croatian Hoteliership with Baldrige Method Application

Želimir Dulčić ; Faculty of Economics, University of Split, Split, Croatia
Ivana Zilic ; Polytechnics of Šibenik, Šibenik, Croatia
Mirela Karabatić ; Polytechnics of Velika Gorica, Velika Gorica, Croatia

Abstract

Today, business quality and quality management evolve to become the strategic components of modern companies. Business quality can not be partially evaluated; all organizational sequences must be systematically comprehended. Quality management is developed globally. With that purpose different methods of national awards in quality management are developed constantly. One of above mentioned awards is also the American national quality award (MBNQA); representing one of the service/product quality improvement systems with a strategic goal of achieving business excellence. This business quality research is focused on the sample of two hundred and fifty five Croatian hotel companies. Through its improvement even better results can be achieved.

Keywords

strategic management; business quality; hotel companies; Baldrige method; total quality management system

Hrčak ID:

78675

URI

https://hrcak.srce.hr/78675

Publication date:

1.12.2008.

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