Original scientific paper
MANAGING INFORMATION AND KNOWLEDGE IN THE CASE OF THE CAMPAIGN FOR ELECTIONS TO THE EUROPEAN PARLIAMENT IN 2013
Goran Popović
; Croatian Communication Association, Zagreb, Croatia
Tanja Grmuša
; Business School Zagreb, Zagreb, Croatia
Hrvoje Prpić
; Medianet, Zagreb, Croatia
Abstract
Managing information in the media is based on journalist and editorial evaluation of news value which is based on various criteria that determine whether an event will become news. Communicating political issues is occupying a large part of the media landscape, providing a legitimisation of political decisions, but also affecting political participation of citizens, which is getting smaller. Elections to the European Parliament are perceived as secondordered, primarily because citizens are poorly informed about the internal functioning and structure of the EU. A survey conducted in March and April 2013 during the official first campaign for the European Parliament elections in Croatia in the five widely-read newspapers (Jutarnji list, Večernji list, 24 sata, Novi list and Slobodna Dalamcija), by using a method of content analysis on a sample of 250 articles sought to determine the form of media coverage of the campaign, then issues related to the EU in general and to establish indicators of credibility and objectivity. The results showed unbalanced reporting in all analyzed newspapers with smaller news forms, and with a high level of credibility and objectivity in reporting, which was still disrupted with dominant onesided reporting.
Keywords
selection of news; news value; political communication; political participation; elections to the European Parliament; credibility of reporting
Hrčak ID:
159918
URI
Publication date:
31.3.2016.
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