Professional paper

Effectiveness Metrics in Platform Economy

Ivana Mićković
Vlatko Mićković
Goran Sirovatka

Abstract

New economic platforms require a new definition of metrics to measure business performance. This paper presents the concept of metrics as different companies see and proposes a metric model that synthesizes models that are analysed and warns of frequent defects in defining metrics used by companies. Particular attention is given to defining metric levels and life cycle. A model of metric phases is proposed with regard to company development. We propose the efficiency metric model of the economic platform developed as a result of previous analyses.

Keywords

economic platform; metrics; efficiency

Hrčak ID:

226655

URI

https://hrcak.srce.hr/226655

Publication date:

20.12.2018.

Article data in other languages: croatian

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