Conference paper
ANALYZING THE PROCESS OF GRANTING CONCESSION FOR THE CROATIAN TELEVISION THIRD NETWORK
Darko Tomorad
; Faculty of Political Science, University of Zagreb, Zagreb, Croatia
Marina Mučalo
orcid.org/0000-0003-2577-3707
; Faculty of Political Science, University of Zagreb, Zagreb, Croatia
Abstract
The concession for the third network of the Croatian TV is the most substantial concession that has been granted for the radio or television broadcasting in the Republic of Croatia. It attracted a number of big-time bidders from all over the world e.g. News Corporation, RTL Group, SBS Broadcasting and CME Group. The article outlines how the decision to disaffiliate the third network from the HTV system was evenutally reached, and describes the entire procedure of grant concession, from inviting the tenders and their analysis to the final decision. The concession was granted to the corporation “RTL Ltd” on the basis of the project they had submitted called “HRTL”. Thus Croatia became the 24th country in which the RTL Group, a division of the German broadcasting giant Bertlesmann, broadcasts its programmes. On 30 April 2004, eight months after the concession had been granted, the new TV-station went on the air.
Keywords
HRT; public service; commercial televisions; concession; third network; bid
Hrčak ID:
22806
URI
Publication date:
11.1.2005.
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