Original scientific paper
https://doi.org/10.32914/mcpr.13.1-2.1
MEDIA CONTENT ANALYSIS ABOUT CROATIAN VETERANS ON INTERNET PORTALS
Ivan Balabanić
; Faculty of Croatian Studies, University of Zagreb, Zagreb, Croatia
Miriam Mary Brgles
; Catholic University of Croatia, Zagreb, Croatia
Josip Ježovita
; Catholic University of Croatia, Zagreb, Croatia
Abstract
The research of media content on Croatian veterans on web portals was carried out in the first section of the project Analysis of social factors that affect the quality of life of the defending population – guidelines for the future during 2021 and 2022. The aim of the research was to determine which social actors have the opportunity to express views and opinions about the veterans in the digital public sphere and to analyze the main patterns of courts they present, as well as the impact of such public communication on the social construction of opinions and attitudes about the veterans. The research was conducted using the method of content analysis, and theoretically based in the model of public arenas. The contents published on eleven web portals between 1 January 2016 and 31 December 2020 were analysed. The results showed that politicians (from govermental area) are the dominant actors who most often talk about veterans and 88.3% of their courts were positively intoned. The veterans are in third place, after a group of journalists, which indicates a good position of veterans in the public arena. Also, in the majority (84.7%) of the analyzed electronic publications, explicit value courts of the actors towards veterans were found, which confirmed the high social and political capital of this group. Of the analyzed groups related to veterans (individual, family, defenders…), the most commented were “veterans in general” (61.5%), from which we conclude that veterans in the media space are referred to as a kind of phenomenon, and less as a heterogeneous social group within which different individuals and groups have specific problems and needs. We concluded that these specific problems of veterans did not get space within the public media arena and could not be transferred to other public arenas, such as the political one, which has the power to improve the social status of the defenders.
Keywords
media; Croatian veterans; a public arenas model; content analysis; value judgments
Hrčak ID:
296605
URI
Publication date:
28.12.2022.
Visits: 1.043 *