Original scientific paper
https://doi.org/10.1080/1331677X.2021.2006734
Relationship between trade enhancement, firm characteristics and CSR: key mediating role of green investment
Jiao Weihong
Tsung-Hsien Kuo
Siao-Yun Wei
Misbah ul Islam
Md. Shamim Hossain
Korakod Tongkachok
Asma Imran
Abstract
Organisations are increasingly implementing socially responsible
strategies in response to increased rivalry in trade and commercial
activities. Organisations are expected to increase their profitability
through corporate social responsibility (CSR). Hence, this study
investigates the relationship between trade enhancement, firm
characteristics, and CSR. Further, this study also explored the critical mediating role of green investment (GI). The data were collected from 456 respondents from manufacturing organisations in
China through a questionnaire and analysed by partial least
square structural equation modelling (PLS-SEM). PLS-SEM results
revealed that trade enhancement has a significant positive effect
on CSR and GI. GI also has a significant effect on CSR. In comparison, firm characteristics do not have a substantial impact on CSR
and GI. However, GI significantly mediates the relationship
between trade enhancement, firm characteristics, and CSR. This
study provides insights to managers and stakeholders regarding
GI and CSR in the Chinese manufacturing industry. Lastly, this
study proposes theoretical and practical implications andoffers
valuable information for practitioners and policymakers.
Keywords
Green investment; Trade enhancement; Firm characteristics; CSR
Hrčak ID:
302630
URI
Publication date:
31.3.2023.
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