Review article
The Istrian Seabed – A Perspective of Sustainable Tourism Development
Jasmina Gržinić
; University of Pula, department of Economics and Tourism, Pula, Croatia
Patricia Zanketić
; Kršan Tourist Board, Kršan, Croatia
Abstract
Istria is enjoying an upward trend in tourism despite the general economic recession on outbound tourist markets, the reduced scope of travels, a preference for shorter holidays, the price increase of services in Istria, and the process of repositioning and restructuring the tourism offering of Istria. Accordingly, the authors call attention, in this paper, to the need for continuous public-private collaboration and the systematic implementation of the Master Plan of Tourism Development in Istria. The paper aims at underlining the importance of developing sustainable tourism, capable of yielding enhanced benefits to the local community, and generating and multiplying the increased economic activity in the bottom-line. That's why we have been exploring the current developments of diving tourism in the most propulsive Istrian tourist companies – the engines of Istrian growth and development, as well as our recommendation of further action plans. In this paper we're going to present the temporarily results of our research in progress started in spring 2009.
Keywords
seabed; Istria; sustainable development; diving tourism; tourism planning
Hrčak ID:
38363
URI
Publication date:
29.6.2009.
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