Review article

Spheres of Influence Media as Public Sphere

A. S. Panneerselvan ; PANOS South Asia
Lakshmi Nair ; PANOS South Asia

Abstract

Having a vibrant media scene is a necessary prerequisite to human
development and good governance. But, the time has come for us, media practitioners
and support organisations, to accept and recognise that this is too complex to bring
about on our own. It would be prudent to recognise the limitations of our sector, and
create appropriate evaluation and impact assessment tools. The existing tools and
methodologies are devised to give a macro picture of the overall environments but fail
to clearly demarcate the roles played by various actors: State, Judiciary, Executive, Civil
Society and Media. Media is just one contributing factor, albeit an important one at that.
Hence, it is imperative to track the spheres of influence wielded by the sector so that
support organisations are not misled into tracking and measuring overall environments
while attempting to quantify the impact that media support organisations have in the
process of change.

Keywords

Media; Spheres of Influence; State; Civil Society; Impact

Hrčak ID:

39288

URI

https://hrcak.srce.hr/39288

Publication date:

2.2.2009.

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