Original scientific paper
Today’s Peasant and Information and Communication Technology
Antun Šundalić
; Faculty of Economics in Osijek
Josip Mesarić
; Faculty of Economics in Osijek
Željko Pavić
; Faculty of Economics in Osijek
Abstract
The society and technology determine, by their specificities, the culture of an epoch, of an area and of the
people that inhabit it. The modernity is primarily determined by I.C.T. so that the society is often called information
society and culture the culture of the information age. Under such circumstances, one can hardly
find a living space and activity which are not affected by I.C.T. In this paper, the authors analyze the intensity
of the presence of I.C.T. in the rural area and in agricultural activities in Slavonia and Baranja.
It is well known that in sociology a “peasant” means a way of life, culture of a certain region and time. Most
frequently, this notion used to be determined by an attribute of autarchy and a firm existential orientation to
nature. Today, the “peasant” has lost its original meaning. His space is more often determined by a “family
farm” and his relation with nature is significantly characterized by technology. To what extent is technology
nowadays - in particular I.C.T. - present in the production and in the way of life on a family farm in Slavonia
and Baranja and what is the attitude of today’s peasant towards it, is explored by the authors of this paper. A
survey was made on the sample of 153 family farms in Slavonia and Baranja.
Keywords
peasant; family farm; information and communications technology; the country; agriculture
Hrčak ID:
57833
URI
Publication date:
5.7.2010.
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