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Izvorni znanstveni članak
https://doi.org/10.17559/TV-20150603223629
Idea management in product innovation – the empirical research results
Milan Stevanović
orcid.org/0000-0003-2165-3791
; Markot.tel d.o.o., Trg Kresimira Cosica 11, 10000 Zagreb, Croatia
Dorian Marjanović
; Faculty of mechanical engineering and naval architecture University of Zagreb, Ivana Lučića 5, 10000 Zagreb, Croatia
Mario Štorga
orcid.org/0000-0001-9700-008X
; Faculty of mechanical engineering and naval architecture University of Zagreb, Ivana Lučića 5, 10000 Zagreb, Croatia
| Puni tekst: engleski, pdf (588 KB) | str. 1285-1294 | citiraj | |
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APA 6th Edition Stevanović, M., Marjanović, D. i Štorga, M. (2016). Idea management in product innovation – the empirical research results. Tehnički vjesnik, 23 (5), 1285-1294. https://doi.org/10.17559/TV-20150603223629 MLA 8th Edition Stevanović, Milan, et al. "Idea management in product innovation – the empirical research results." Tehnički vjesnik, vol. 23, br. 5, 2016, str. 1285-1294. https://doi.org/10.17559/TV-20150603223629. Citirano 19.07.2019. Chicago 17th Edition Stevanović, Milan, Dorian Marjanović i Mario Štorga. "Idea management in product innovation – the empirical research results." Tehnički vjesnik 23, br. 5 (2016): 1285-1294. https://doi.org/10.17559/TV-20150603223629 Harvard Stevanović, M., Marjanović, D., i Štorga, M. (2016). 'Idea management in product innovation – the empirical research results', Tehnički vjesnik, 23(5), str. 1285-1294. https://doi.org/10.17559/TV-20150603223629 Vancouver Stevanović M, Marjanović D, Štorga M. Idea management in product innovation – the empirical research results. Tehnički vjesnik [Internet]. 2016 [pristupljeno 19.07.2019.];23(5):1285-1294. https://doi.org/10.17559/TV-20150603223629 IEEE M. Stevanović, D. Marjanović i M. Štorga, "Idea management in product innovation – the empirical research results", Tehnički vjesnik, vol.23, br. 5, str. 1285-1294, 2016. [Online]. https://doi.org/10.17559/TV-20150603223629 |
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| Puni tekst: hrvatski, pdf (588 KB) | str. 1285-1294 | citiraj | |
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APA 6th Edition Stevanović, M., Marjanović, D. i Štorga, M. (2016). Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja. Tehnički vjesnik, 23 (5), 1285-1294. https://doi.org/10.17559/TV-20150603223629 MLA 8th Edition Stevanović, Milan, et al. "Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja." Tehnički vjesnik, vol. 23, br. 5, 2016, str. 1285-1294. https://doi.org/10.17559/TV-20150603223629. Citirano 19.07.2019. Chicago 17th Edition Stevanović, Milan, Dorian Marjanović i Mario Štorga. "Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja." Tehnički vjesnik 23, br. 5 (2016): 1285-1294. https://doi.org/10.17559/TV-20150603223629 Harvard Stevanović, M., Marjanović, D., i Štorga, M. (2016). 'Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja', Tehnički vjesnik, 23(5), str. 1285-1294. https://doi.org/10.17559/TV-20150603223629 Vancouver Stevanović M, Marjanović D, Štorga M. Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja. Tehnički vjesnik [Internet]. 2016 [pristupljeno 19.07.2019.];23(5):1285-1294. https://doi.org/10.17559/TV-20150603223629 IEEE M. Stevanović, D. Marjanović i M. Štorga, "Upravljanje idejama u procesu inovacije proizvoda – rezultati empirijskog istraživanja", Tehnički vjesnik, vol.23, br. 5, str. 1285-1294, 2016. [Online]. https://doi.org/10.17559/TV-20150603223629 |
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Sažetak
The competitiveness of the economy to a large extent depends on its ability to innovate. There is a consensus between researchers and business practices on the high importance of innovation management process, particularly in the earliest stage when it is necessary to identify business opportunities and find the best possibilities for their realizations. In the process of innovation management, many authors emphasize the critical role of idea management and efficient ways of creating, gathering, evaluation, promotion, selection, and implementation of ideas. As part of the research project "Models and methods of knowledge management in product development", by the Croatian Ministry of science, education and sport, a survey was conducted on a sample of Croatian companies which have product development in their production process. The conducted survey attempted to determine the situation in the area of product innovation, as well as in the field of innovation and idea management in the economy and to compare data with best practices. The collected data show when and how the ideas are collected, which motives and purposes are drivers for the collection of ideas and how companies are organized and trained for this demanding job. This paper presents the results of the survey, which suggest ways to improve product development, and sources and methods of collecting ideas. Publication of the outcome of this and other research on product innovation aims to spread the knowledge about this very important but under-explored area.
Ključne riječi
front-end of innovation; idea management; idea evaluation and selection; innovation management; product development
Hrčak ID: 167485
URI
https://hrcak.srce.hr/167485
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