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https://doi.org/10.17559/TV-20150323135944

The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies

Justyna Patalas-Maliszewska   ORCID icon orcid.org/0000-0003-2439-2865 ; University of Zielona Góra, Mechanical Department, ul. prof. Z. Szafrana 4, 65-516 Zielona Góra, Poland
Sławomir Kłos ; University of Zielona Góra, Mechanical Department, ul. prof. Z. Szafrana 4, 65-516 Zielona Góra, Poland

Puni tekst: engleski, pdf (1 MB) str. 1-6 preuzimanja: 276* citiraj
APA 6th Edition
Patalas-Maliszewska, J. i Kłos, S. (2019). The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies. Tehnički vjesnik, 26 (1), 1-6. https://doi.org/10.17559/TV-20150323135944
MLA 8th Edition
Patalas-Maliszewska, Justyna i Sławomir Kłos. "The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies." Tehnički vjesnik, vol. 26, br. 1, 2019, str. 1-6. https://doi.org/10.17559/TV-20150323135944. Citirano 18.07.2019.
Chicago 17th Edition
Patalas-Maliszewska, Justyna i Sławomir Kłos. "The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies." Tehnički vjesnik 26, br. 1 (2019): 1-6. https://doi.org/10.17559/TV-20150323135944
Harvard
Patalas-Maliszewska, J., i Kłos, S. (2019). 'The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies', Tehnički vjesnik, 26(1), str. 1-6. doi: https://doi.org/10.17559/TV-20150323135944
Vancouver
Patalas-Maliszewska J, Kłos S. The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies. Tehnički vjesnik [Internet]. 2019 [pristupljeno 18.07.2019.];26(1):1-6. doi: https://doi.org/10.17559/TV-20150323135944
IEEE
J. Patalas-Maliszewska i S. Kłos, "The Effect of Knowledge Sharing Using Customer Relationship Management Systems in Manufacturing Companies", Tehnički vjesnik, vol.26, br. 1, str. 1-6, 2019. [Online]. doi: https://doi.org/10.17559/TV-20150323135944

Sažetak
This study assesses the influence on knowledge sharing among workers within Polish manufacturing enterprises. The study focuses on those workers who are involved within a company in a New Product Development (NPD) Process and who share their knowledge using the Customer Relationship Management (CRM) systems. The outcome based on the data obtained from Polish enterprises suggests that the use of the following functionalities of CRM system by workers: the Customer Profitability Database, the daily/weekly/monthly Customer Contact Database and the Customer Requirement Database focusing on services, affects knowledge sharing and increase the creation of new products. This case study investigates how useful that knowledge is which has been achieved using CRM systems and it clarifies its effect in Polish manufacturing enterprises.

Ključne riječi
Creation of New Products; Knowledge Sharing; Polish Manufacturing Company

Hrčak ID: 217079

URI
https://hrcak.srce.hr/217079

Posjeta: 548 *