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Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel

Noga Collins-Kreiner ; Department of Geography and Environmental Studies, University of Haifa ,Haifa, Israel
Geoffrey Wall ; Faculty of Environmental Studies, University of Waterloo, Canada

Puni tekst: engleski, pdf (400 KB) str. 51-63 preuzimanja: 2.611* citiraj
APA 6th Edition
Collins-Kreiner, N. i Wall, G. (2007). Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel. Tourism: An International Interdisciplinary Journal, 55 (1), 51-63. Preuzeto s https://hrcak.srce.hr/24513
MLA 8th Edition
Collins-Kreiner, Noga i Geoffrey Wall. "Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel." Tourism: An International Interdisciplinary Journal, vol. 55, br. 1, 2007, str. 51-63. https://hrcak.srce.hr/24513. Citirano 07.04.2020.
Chicago 17th Edition
Collins-Kreiner, Noga i Geoffrey Wall. "Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel." Tourism: An International Interdisciplinary Journal 55, br. 1 (2007): 51-63. https://hrcak.srce.hr/24513
Harvard
Collins-Kreiner, N., i Wall, G. (2007). 'Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel', Tourism: An International Interdisciplinary Journal, 55(1), str. 51-63. Preuzeto s: https://hrcak.srce.hr/24513 (Datum pristupa: 07.04.2020.)
Vancouver
Collins-Kreiner N, Wall G. Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel. Tourism: An International Interdisciplinary Journal [Internet]. 2007 [pristupljeno 07.04.2020.];55(1):51-63. Dostupno na: https://hrcak.srce.hr/24513
IEEE
N. Collins-Kreiner i G. Wall, "Evaluating tourism potential: a SWOT analysis of the Western Negev, Israel", Tourism: An International Interdisciplinary Journal, vol.55, br. 1, str. 51-63, 2007. [Online]. Dostupno na: https://hrcak.srce.hr/24513. [Citirano: 07.04.2020.]

Sažetak
SWOT (strengths, weaknesses, opportunities, and threats) analysis is a widely used method of evaluation employed in the business and planning worlds, including tourism planning, but there is little documentation on SWOT analysis in the academic tourism or geography literature. In this study SWOT analysis was applied more systematically in these areas, and rules for using it are suggested. The objective of this research is to show how SWOT analysis can be made more attractive, useful and accurate in research.
This paper examines the current status and the potential of ecotourism in the Western Negev, in Southern Israel. The evaluation was conducted at the national, regional, and local levels using SWOT analysis. Data was gathered through field observation, interviews with decisions makers, and questionnaires distributed to the local population between the years 2000-2006. The findings relate to both the use of the SWOT technique as a research method and an evaluation concerning the tourism potential of the Western Negev.
The findings relate to both the use of the SWOT technique as a research method and an evaluation concerning the tourism potential of the Western Negev. A simple diagram of the components of an enhanced SWOT analysis framework was developed, presented and used. It is suggested that this framework has wide applicability. The tourism industry is only in its infancy in the Western Negev, and thus this analysis can assist local decision makers by estimating the potential benefits and threats to their development. It is hoped that both academics and practioners would use the recommendations offered in the article for future research and for future development of the area.

Ključne riječi
tourism; SWOT analysis; rural tourism; ecotourism; Israel; Western Negev

Hrčak ID: 24513

URI
https://hrcak.srce.hr/24513

Posjeta: 3.659 *