Kratko priopćenje

Selling the past: Heritage hotels

Joan C. Henderson ; Nanyang Technological University, Singapore

Sažetak

This research note is concerned with the phenomenon of heritage hotels. It reviews interest in and understanding of the idea by the hospitality industry and indicates how heritage is perceived as a commercial asset of some value which can be incorporated into products and marketing. Nevertheless, there are economic and other costs to consider in attempts at realising its potential and tensions between redeveloping and conserving. Important avenues for future research are identified.

Ključne riječi

heritage conservation; heritage hotels; hospitality industry

Hrčak ID:

113263

URI

https://hrcak.srce.hr/113263

Datum izdavanja:

26.12.2013.

Posjeta: 3.739 *