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Original scientific paper

Buying Behaviour of Organic Vegetables Consumers in Croatia

Ivica Faletar   ORCID icon orcid.org/ORCID ; University of Zagreb, Faculty of Agriculture, Department of Marketing in Agriculture, Svetošimunska cesta 25, 10000 Zagreb, Croatia
Damir Kovačić   ORCID icon orcid.org/ORCID ; University of Zagreb, Faculty of Agriculture, Department of Marketing in Agriculture, Svetošimunska cesta 25, 10000 Zagreb, Croatia
Marija Cerjak   ORCID icon orcid.org/ORCID ; University of Zagreb, Faculty of Agriculture, Department of Marketing in Agriculture, Svetošimunska cesta 25, 10000 Zagreb, Croatia

Fulltext: english, pdf (147 KB) pages 213-218 downloads: 111* cite
APA 6th Edition
Faletar, I., Kovačić, D. & Cerjak, M. (2018). Buying Behaviour of Organic Vegetables Consumers in Croatia. Agriculturae Conspectus Scientificus, 83 (3), 213-218. Retrieved from https://hrcak.srce.hr/205859
MLA 8th Edition
Faletar, Ivica, et al. "Buying Behaviour of Organic Vegetables Consumers in Croatia." Agriculturae Conspectus Scientificus, vol. 83, no. 3, 2018, pp. 213-218. https://hrcak.srce.hr/205859. Accessed 10 Jul. 2020.
Chicago 17th Edition
Faletar, Ivica, Damir Kovačić and Marija Cerjak. "Buying Behaviour of Organic Vegetables Consumers in Croatia." Agriculturae Conspectus Scientificus 83, no. 3 (2018): 213-218. https://hrcak.srce.hr/205859
Harvard
Faletar, I., Kovačić, D., and Cerjak, M. (2018). 'Buying Behaviour of Organic Vegetables Consumers in Croatia', Agriculturae Conspectus Scientificus, 83(3), pp. 213-218. Available at: https://hrcak.srce.hr/205859 (Accessed 10 July 2020)
Vancouver
Faletar I, Kovačić D, Cerjak M. Buying Behaviour of Organic Vegetables Consumers in Croatia. Agriculturae Conspectus Scientificus [Internet]. 2018 [cited 2020 July 10];83(3):213-218. Available from: https://hrcak.srce.hr/205859
IEEE
I. Faletar, D. Kovačić and M. Cerjak, "Buying Behaviour of Organic Vegetables Consumers in Croatia", Agriculturae Conspectus Scientificus, vol.83, no. 3, pp. 213-218, 2018. [Online]. Available: https://hrcak.srce.hr/205859. [Accessed: 10 July 2020]

Paper in XML format

Abstracts
The purpose of this research was to examine some aspects of buying behaviour of Croatian organic vegetables consumers, and to explore factors influencing buying frequency. A survey was conducted with 404 respondents in four selling points in Zagreb: two specialized organic food stores, one supermarket, and one city market. The survey results have shown that three most often bought organic vegetables species are: green salad, tomatoes and carrots. Most consumers claim to buy organic vegetables occasionally, and most often in specialized organic food stores. Gender, number of household members, presence of children under 12 years in household, self-rated knowledge about organic vegetables, as well as usual buying place of organic vegetables have strong influence on buying frequency.

Keywords
organic food; organic vegetables; buying behaviour; buying frequency

Hrčak ID: 205859

URI
https://hrcak.srce.hr/205859

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