Making strategic decision?

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Transformers Magazine, Vol. 7 No. 2, 2020.

Original scientific paper

Making strategic decision?

Greg Sheppard
Hassan Zaheer ; Power Technology Research

Full text: english pdf 465 Kb

page 66-71

downloads: 133

APA 6th Edition

Sheppard, G. & Zaheer, H. (2020). Making strategic decision?. Transformers Magazine, 7 (2), 66-71. Retrieved from https://hrcak.srce.hr/236745

MLA 8th Edition

Sheppard, Greg and Hassan Zaheer. "Making strategic decision?." Transformers Magazine, vol. 7, no. 2, 2020, pp. 66-71. https://hrcak.srce.hr/236745. Accessed 19 May 2024.

Chicago 17th Edition

Sheppard, Greg and Hassan Zaheer. "Making strategic decision?." Transformers Magazine 7, no. 2 (2020): 66-71. https://hrcak.srce.hr/236745

Harvard

Sheppard, G., and Zaheer, H. (2020). 'Making strategic decision?', Transformers Magazine, 7(2), pp. 66-71. Available at: https://hrcak.srce.hr/236745 (Accessed 19 May 2024)

Vancouver

Sheppard G, Zaheer H. Making strategic decision?. Transformers Magazine [Internet]. 2020 [cited 2024 May 19];7(2):66-71. Available from: https://hrcak.srce.hr/236745

IEEE

G. Sheppard and H. Zaheer, "Making strategic decision?", Transformers Magazine, vol.7, no. 2, pp. 66-71, 2020. [Online]. Available: https://hrcak.srce.hr/236745. [Accessed: 19 May 2024]

Abstract

Market research is the eyes and ears of a company’s strategic and tactical development and operational processes whose main purpose is reducing the risks in the decision-making process.
Great market research supports decisions by truly understanding customer wants and needs so that subsequent products address real value propositions in a world where competing solutions will not be far behind.

Keywords

market research; strategic development; decision-making

Hrčak ID:

236745

URI

https://hrcak.srce.hr/236745

Publication date:

8.4.2020.

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